COURSE DESCRIPTION

 

 FIELDS OF STUDY:

       

ECONOMICS

 

MB641-303    Microeconomics

 

MB643-303    Managerial Economics 

 

MB668-202    Macroeconomics

 

MB669-303    International Trade Policy Analysis

 

MB682-303    Decision and Risk Analysis

BUSINESS MANAGEMENT

 

MB662-202    Productivity and Total Quality Management

 

MB663-303    Business  Accounting

 

MB664-303    Business Finance

 

MB665-303    Strategic Marketing

 

MB667-303    Public Finance

 

MB671-303    Marketing and International Trade 

 

MB680-303    Sales and Marketing

 

MB683-202    Futures Market

 

MB699-303    Business Information Systems

 

MB700-303    Elaboration and Presentation of Business Research Reports

QUANTITATIVE ANALYSIS

 

MB661-303    Statistical Analysis

 

MB674-202    Elements of Econometrics 

 


COURSE DESCRIPTION

 

 

ECONOMICS

 

 

MB641-303  Microeconomics –  Lonnie L. Jones, PhD

 

This course focuses on the theory of consumer use and behavior, how individuals make consumption decisions and market demand. Enterprise theory, economic decisions at business level in the short and long run.  Interaction of market supply, demand and price. Factor input markets, market structures and competition, emphasis on policy application of economic theory. Use of mathematics to solve theoretical concepts.   Provides students with the fundamental microeconomic theory of individual, enterprise and societal decision making and the foundations  of value.

 

 

MB643-303  Managerial Economics –  Desmond Ng, PhD

 

This course provides practical application of managerial and economic principles to the examination of business problems. This includes how demand, production and costs and analysis can be used for managerial decision making; explains how firms decide how and when to horizontally and vertically integrate; examines diversification decisions and their performance consequences; examine the nature of the market in which firms compete and the nature of competitive interactions between firms in those markets.

 

MB668-202  Macroeconomics –  Abelardo Medina, MA

 

Vision of the different elements of the economy in general with special emphasis in the greater aggregates that are part of it with the objective to facilitate students understanding and therefore decision making.  Analysis of the macroeconomic markets and their equilibrium as well as the reasons of the economics growth and the role of the economic agents’ expectations in the formulation of the principal economic prices using a temporary focus.

 

Regarding public finances, the purpose of the topic is to establish the influence of the Public Sector upon the firm decision making and know the interaction of these groups with the Government.   Start knowing functions and organization of the Public Sector of the country, continuing with the description of the principle directions of the Public Expenses through the States income and debit budgets, and its purpose.  Also analyze the structure of the Governments incomes (relevance of taxes, establishing the obligations, rates and effects on the firms rent); fiscal deficit implications and the different form finances that the Government uses for itself.  Included are other import related topics with the influence of the Public Sector en the domestic economy, particularly those liked to growing and development of the economy.

 

 

MB669-303  MB669-303 International Trade Policy Analysis –  Parr Rosson, PhD

 

Learn the basic concepts of the international trade policy analysis using a partial equilibrium approach.  Analysis of export/import policies, impacts of exchange rates, and the role of the macroeconomic policies.  Study of global trade policies, Guatemalan macroeconomic policies, and selected trade policies will be included.  Other subjects include the trade effects of tariffs and the role of international institutions as well as the agreements for preferential trade.  Emphasis is placed on technical barriers to trade, anti-dumping, and compensatory tax policies.  Discussion of the North American Free Trade Agreement, the formation of the Free Trade Agreement of the Americas and Central American Free Trade Agreement (CAFTA) and the current negotiations round of the World Trade Organization negotiations is emphasized.


MB682-303  MB682-303 Decision and Risk Analysis –   Luis Ribera, PhD

 

Directed towards improving the decision maker’s capabilities to evaluate and execute business decisions.  Roles of finance, pro-forma budgets, forecasting, and risk management in the decision making process are important subjects.  Emphasis is on constructing, validating, and using stochastic simulation models to incorporate risk into business decisions.  Main software used in homeworks and final exam are Excel, and Simetar© and for other situations for problem solving LINDO and @Risk.

 

 

BUSINESS MANAGEMENT

 

 

MB662-202  MB662-202 Productivity and Total Quality Management – Alvaro Reynoso, MBA

 

Theoretical and practical concepts to manage productivity and quality of the organization using criteria from the organizational high performance model through the design and implementation of administrative systems based on data from organizational performance measurement systems, areas and procedures aligned with strategy and basic needs of clients, employees, suppliers and stockholders.

 

Focuses on all the changes that firms, in a digital economy, are making in their administration.  Changes, that in a practice, have impacted tremendously the competitive capacity in this new field of businesses.  These paradigms emerging from the administration change the firms planning, organization, personnel integration and control.  Discussion and analysis of administrative concepts from high performance firms.

 

 

MB663-303  Managerial Accounting – John Penson, PhD

 

This course addresses the fundamental applications of financial and other performance information in a decision making context. Information from financial statements is used to better understand the liquidity, solvency, profitability, economic efficiency and debt payment capability of the firm. Understanding how these factors can lead to the success or failure of the firm is stressed. Historical, comparative and pro forma analysis of financial statements is covered, including the use of business forecasting methods to project the operating and capital budget in business in business plans. Methods of allocating overhead to enterprises and products are also covered, including activity based cost accounting. Methods of evaluating the feasibility of investments and methods of financing are also reviewed. Team presentations applying these concepts and methodologies to Guatemalan firms highlight the end of the course.

 

 

MB664-303  MB664-303 Business Finance – John Penson, PhD

 

This course focuses on financial management decisions under conditions of risk, including both sources of business risk as well as financial risk. Advanced capital budgeting methods are reviewed with case examples. Decisions related to buying or leasing assets, the maximum bid price for land, and the economic and cash flow feasibility of investment opportunities are explored. The cost of capital, the optimal capital structure and the ranking of investment opportunities are addressed as well. Team presentations applying these concepts and methodologies to Guatemalan investment opportunities and management decisions highlight the end of the course.

 

 

MB665-303  MB665-303 Strategic Marketing – Charlie Hall, PhD

 

A challenging and exciting capstone course related to strategy and managing for success.  Strategic management addresses the organizational structure, resources & capabilities, and strategic positioning of the firm to create, capture, and sustain competitive advantage.  A business achieves sustained competitive advantage only if it has a timely strategic game plan for the company and implements and executes the plan with proficiency.  This content of this course integrates much of the knowledge gained in previous courses that focused on specific functional areas (production, marketing, finance, management, accounting).  The specific objectives of this course are to enhance the skills of students in three areas:  (1) understanding how firms gain and sustain competitive advantage;  (2) analyzing strategic business situations and formulating strategy; and  (3) implementing strategy and organizing the firm for success.  To accomplish these objectives, this course introduces and employs various analytical frameworks that help to identify the sources of competitive advantage from both an industry and firm perspective.

 

 

MB671-303  International Trade and Marketing – Parr Rosson, PhD

 

This course develops competencies in the basic practices and principles important in the global distribution of food products.  Emphasis on strategic alliances and  other market entry strategies, business ethics and corruption, pricing strategies and terms of sale, methods of payment, trade finance, cultural analysis, and market promotion/advertising. Discussion of new markets, the North American Free Trade Agreement (NAFTA), Central American Free Trade Agreement (CAFTA) and Free Trade Area of the Americas (FTAA), Uruguay Round Agreement (URA) of the General Agreement on Tariffs and Trade and highlight of current negotiation of the World Trade Organization, the Doha Development Agenda.

 

 

MB680-303  Sales and Marketing – Kerry Litzenberg, PhD

 

This course is designed to develop the student’s professional selling techniques for food, agricultural and other industrial/institutional products and services.  Considerable emphasis will be spent on developing professional selling techniques with special regard for the unique aspects of food and agricultural products and the characteristics of the consumers purchasing these specialized products.  Theoretical principles of scientific selling will be presented with practical applications and practice of the actual selling activity.  Students will be expected to develop a sales presentation for a food or agricultural product that will be presented for peer and professional evaluation.

 

The role of selling in the agribusiness firm’s overall marketing plan will be addressed.  Objectives of the sales call and their relationship to overall marketing plan will be developed in the class.   A discussion of: Product Quality, Transportation and Storage issues relating to the marketing activities of an agribusiness firm will be included.

 

 

MB683-303  Futures Markets –  Mark Welch, PhD

 

Price risk management using commodity futures and options markets, theories of hedging and formulation of optimal hedging strategies. Applied hedging strategies developed using futures and options.  Students use HedgeSim 4.0 to create simulated hedging strategies with actual data for commodities.  Currency futures are also considered.

 

 

MB695-303  International Financial Management – Julian Gaspar, PhD

 

This course will cover issues related to both international financial markets and the financial operations of a firm within the international environment.  The first part of the course will examine issues related to international markets, including international commercial policy, international investment, foreign exchange markets, the euromarkets, and currency derivative markets.  The second part of the course will consider financial issues associated with the operation of a firm in the international environment.  Specifically, this part of the course will focus on the identification, measurement, and management of the impact of exchange rates on the firm; the implications of political risk on project evaluation and financial structure, firms' cost of capital for international projects; financing decisions in a global market; and methods for evaluating the performance of foreign operations.  While the course focuses on fundamental issues and uses basic financial theory it also relies on empirical evidence and discussion of firms' activities.  The course is primarily lecture style with discussions, several case studies, a few quantitative problem sets, and two exams.


MB699-303  Operations Research in Management – Eduardo Alvarez Massis, MSc

 

The present course is an introduction to the knowledge of Operations and administrative management, research of operations and the necessary technology for their integration and comprehension of information systems for businesses.  The study involves related topics with administrative operational concepts that include definition, history, organization, client satisfaction, their planning and control. This is complemented with models used in the research operations that include topics related with linear programming, transport and problem assignment, network optimization, administration of projects with PERT/CPM, decision making under uncertainty for investments, Queuing theory, and computer simulations.  The outcome of total integration of the topic is made possible and complemented with the necessary structures and technologies.  Emphasis is given in applied cases and the use of specialized programs for solving problems.

 

 

MB700-303  Elaboration and Presentation of Business Research Reports – Carlos Paredes, MAEB

 

Course which looks for the elaboration of a proposal to be developed and finally presented.  Starting from an idea that afterwards is written based on the business proposal developed, research and report evaluations concluding with the preparation and evaluation in the formal presentation.  This course is the development of a graduation report based on that the effective communication is an essential component in any organization or industry.  Additionally, integrate the acquired knowledge of the courses of the Masters program.  It is clear that in the actual world, managers need to be capable of communicating internal and externally, without limitations.  They must be capable of managing related aspects with businesses that include economical and financial statements, planning and implementation of new firms, external forces that affect the industrial management, revenues, changes in the firm according to its experience, etc.

 

 

QUANTITATIVE ANALYSIS

 

 

MB661-303  Statistical Analysis – Eduardo Alvarez Massis, MSc

Intermediate statistics course applied to business administration.  The objective of this course is to develop the student’s ability to correctly use descriptive statistics and the inferential in data analysis, hypothesis elaboration and conclusion formulation.  Subjects include: descriptive statistics, probability theory, sample theory, proof of hypothesis, statistics inference, partial and multiple correlation, introduction to regression and factor analysis.  Computer is used for the development of learning activities.

 

 

MB674-303  MB674-303 Elements of Applied Econometrics – David Bessler, PhD

 

The goal of this graduate-level course is to develop competent practical analysts and interpreters of economic and business data.  Modern econometric methods are used to model causal relationships among observational data. In addition to usual topics in applied regression analysis recent advances in artificial intelligence and their application to real world data are covered. Although students will not be expected to understand all the theoretical foundations of statistical tools they should be able to recognize and correct for problems inherent in economic and business data they examine.  They should also be able to use relevant quantitative tools for problems they will face in subsequent employment.